In a context of increasing digitization and the demand of the experiences more immersive, cultural tourism is faced with the opportunity to integrate the technologies of the new and is virtual to enrich their itineraries. The incorporation of elements playful, psychological, and educational participation, these new models to attract new public, that have a high potential to transform the experience of tourism and its relationship with the interpretation and heritage.
This premise part of a proposal for interdisciplinary research in the USC, which will be presented next Monday, 24, November, in the Faculty of the Geography and the History: the Cultural Routes Environments and Immersive. The boundaries of Technological Innovation, Psicoambiental and Tourism of the Sheet. The conversation will tend to move in all the fusionamento territorial patrimony and virtual environments, with the objective to explore and evaluate the use of immersive technologies and their potential as an innovative tool for design, communication, promotion and dissemination of Itineraries Cultural Virtual (ICV), with emphasis on their impact experiential and communicative.
The seminar will be presented byMary of the Angels, Pine, secretary of the Department of Geography, and in it will take part the main researchers: the director of the entire process of setting up and researcher of the Group of Spatial Analysis (BEFORE), Lucrecia Lopez; the technical director of VIRTUS (Platform for Research Virtual USC), Roi Mendez; and the coordinator of the research group and PART of the USC, Maria del Mar Durán.
In the afternoon, and after the conference, will be held a workshop on virtual studio sets and immersive experiences. Registration to attend the seminar will be held in this link.
